U.S. Business Expert Talks to HCMC Community: “Build Your Brand As A Leader”

Dorie Clark advises on how to stand out positively, at Hoa Sen University

On January 21, Dorie Clark, a former presidential campaign spokeswoman, frequent contributor to the Harvard Business Review, and author of the newly-released book “Reinventing You: Define Your Brand, Imagine Your Future,” gave lively talks at both Hoa Sen University and the American Center in Ho Chi Minh City. During each session, she provided students and professionals with a step-by-step guide to help them assess their unique strengths and develop a compelling personal brand, while illustrating her points with real-life examples. The audience enjoyed an interesting Q&A session and useful tips from the speaker.